Design

What is Creative Direction?

I discovered this article by Dan Mall and it contained this gem: Creative direction is about the forest and the trees. More specifically, it’s about helping those in the trees see the forest, and helping those who only see the forest remember the trees […]

January 18, 2018

Design

The biggest balancing act in the creative industry

Think about not what you can do, but what can be done. Mac Premo One of the biggest challenges of being a commercial creative is exactly that, balancing the commercial aspects of you job with the creative parts. Seemingly the […]

January 9, 2016

Design

NICE Magazine 01

NICE Magazine is an online magazine that showcases talented designers, illustrators and other extraordinary creatives. Nicework is expanding its empire! We have created a free downloadable magazine called NICE that showcases the cream of the creative crop. From art and […]

March 23, 2011